Huntington Beach, Californie – 23 mars 2011

Futures Fins est fier d'annoncer la signature du phénomène sud africain Jordy SMITH parmi ses team riders. A seulement 23 ans, Jordy SMITH a imposé son style dans le surf mondial, s'imposant comme le surfeur le plus en progrès au cours de la saison 2010, ce qui lui valu de terminer second du championnat du monde ASP 2010.

Jordy a senti les avantages de surfer les dérives Futures fins au cours de la seconde moitié de son impressionante saison 2010 : "Les dérives sont rigides et tiennent lorsque vous souhaitez vraiment vous mettre sur le rail. Ces dérives ont un type de flex incroyable que j'aime beaucoup." Il a ainsi pris la décision de rider chez Futures fins pour l'ensemble de la saion 2011.

Following the opening stop of the 2011 World Tour, Futures caught up with Jordy in Australia to ink the deal and get things working. Talking about the system, Jordy expressed his commitment to the system, “I have been riding them around six to eight months. Before that I was pretty stuck on fixed fins. I was blessed as a kid; my dad is a surfboard shaper. Growing up, I spent my whole life in the shaping bay, in and around the factory. So, I know every little nook and cranny of my board, and I know what works for me. Futures work, so I’m pretty pumped.”

Futures is pumped too, immediately getting to work on the development of a signature range of fins based on Jordy’s specific design preferences, planned for global release in 2012. The Jordy fins will be released in all sizes, so every Futures customer can get a feel for what he is riding.

“We are very happy to welcome Jordy to the Futures team. Not only is he one of the best in the world, he really knows what he’s riding and what works,” said Vince Longo, Futures President and CEO. “We’re really looking forward to the coming years with Jordy, taking his equipment to the next level.”

Jordy joins surfing icons Rob Machado, David Rastovich, John Florence, Clay Marzo and Ry Craike, as well as World Tour standouts Brett Simpson, Michel Bourez and Adam Melling on the Futures global team.